Shared Value and Sustainable Business Strategy

By: Majed Hargaaya Embedding sustainability in business operations includes the principle of shared value, which entails the creation of economic value in a way that contributes value to society by addressing societal needs and challenges. The key methods that companies can create shared value include re-conceiving products and markets, redefining productivity in the value chain and enabling local cluster development. Shared value coincides with developing strategies for the adoption of sustainable practices in the areas of natural resources, energy, and [...]